Embrace timeless elegance with the Primrose Park Dolly Dress in Floral. Crafted from 100% viscose, this dress offers a soft, breathable feel that ensures all-day comfort while maintaining a feminine, flattering shape.

Designed with elasticated puff sleeves for a playful touch and a fitted bust that enhances your silhouette, the Dolly Dress perfectly captures the Primrose Park London aesthetic — elegant, modern, and effortlessly wearable. Its delicate floral print adds a fresh, romantic charm that transitions beautifully from day to night.

Easy to style and easy to care for, this versatile dress will become your go-to choice for weekday outings, weekend lunches, and special events alike.

• Delicate floral print for timeless appeal
• Elasticated puff sleeves for a feminine, comfortable fit
• Fitted bust that enhances the silhouette
• Invisible side zip for a smooth, flattering finish
• Midi length for versatile day-to-night styling

Fit: True to size. Model wears a UK 10.

• Composition: 100% Viscose
• Care Instructions: Machine wash on a gentle cycle. Do not tumble dry.

• Pair with white trainers for effortless daytime chic
• Style with block heels or wedges for a polished finish
• Add a light denim jacket for a relaxed, feminine touch

• Beautiful Primrose Park London floral print
• Lightweight viscose fabric — breathable and comfortable
• Feminine silhouette that flatters every figure
• Perfect for spring, summer, and transitional seasons

• Everyday elegance
• Garden parties and lunches
• Holiday wardrobes
• Weekend wear and daytime occasions

Price: £189.00

🌸 Fresh, feminine, and effortlessly flattering — the Primrose Park Dolly Dress in Floral is your go-to dress for everyday elegance and timeless charm.